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About Pierre Verstraeten

Specialized in scale-up Leadership, Pierre blends direct leadership experience with 10+ years of Executive Coaching, Management education and HR best practices from dozens of scale ups.

Our story


To accompany leaders and scale-ups to become their better version.

Core belief

Organizations thrive when leaders find the right balance between people and performance focus.

Professional Background

  • 10 years as an organizational consultant specializing in Sales Effectiveness.

  • 10 years as HR executive, leadership coach and trainer in scale-up organizations.​

Among other projects

  • Setting up the Talent Development function at Criteo

  • Setting up the Talent function at TravelPerk

  • Led the People function of Spendesk

More recently, co-founder and CHRO of Atscale - Operating Partner agency for scale-ups

Academical Background

  • Management: TBS and ESCP-EAP

  • Coaching: Ontological Coaching (EEC), Co-active Coaching (CTI), Systemic Coaching (ORSC - CRR) 

  • Psychology: Gestalt Institute

  • Tools: Leadership Circle, DISC, Motivators, Talent, Lego Serious Play

  • Other: Kinesiologist and Hatha Yoga Instructor

💸 Investor and board member
Business and Operating Angel for Scale-ups in France, Spain and The Netherlands.

🏝️ On my free time

When I am not at work, you can find me playing with my kids or kitesurfing.

🎪 Fun fact
Lived in 8 countries and works in-distinctively in French, Spanish and English.


Check back soon
Once posts are published, you’ll see them here.

Why People Growth

Without the right people with the right skill set and mindset, any enterprise can fail. 

We bring the tools and methods to create the conditions for your team to succeed.

Have questions or want to reach out?

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